Sport Management and Leadership (B.B.A.)

Degree Type
Degree/Major
Area of Interest
Business and Leadership
Degree Level
Undergraduate
College
College of Business, Performing Arts, and Leadership

Viterbo’s sport management and leadership program provides students with an education that features real world amateur and professional sport experiences and interactions with professionals in the industry. In addition to business concepts and theories, students will learn new perspectives and skills in athlete, facilities, and project management, as well as problem-solving, leadership, and ethical decision-making. 

Policy
  • All students pursuing the B.B.A. degree must maintain a cumulative grade point average of 2.5 or higher (on a 4.0 scale) in the major requirement courses, and students must receive a letter grade of C (2.0) or higher in each of these courses. If a grade of CD or below is earned in any of these courses, the course must be repeated until a grade of C or higher is achieved. Students pursuing the business education major must maintain a 2.75 grade point average in all business and education coursework.
  • All transfer students seeking an undergraduate degree offered by the Dahl School of Business must earn a minimum of 15 credits of business coursework at Viterbo University.
Learning Outcomes
  • Understand and appreciate the influence that cultural traditions, social values, psychosocial and international experiences have on sport managers.
  • Apply managerial and leadership theories and techniques as they relate to the sport industry. 
  • Analyze ethical issues to develop a personal philosophy regarding social responsibility in the sport management setting.
  • Apply marketing concepts related to the sport industry to create effective internal and external communications.
  • Apply principles of finance and budgeting within sport-related agencies with various organizational structures, functions, and authority.
  • Apply legal concepts as they relate to the sport management and leadership environment.
    Complete one Franciscan Values and Traditions course (VUSM-100 level course). Transfer or re-entry students may have one or two mission seminars waived based on the number of transfer or completed credits.
    Complete one Living in a Diverse World course. Transfer or re-entry students may have one or two mission seminars waived based on the number of transfer or completed credits.
    Complete one Serving the Common Good course.
    Complete one The Ethical Life course (VUSM-400 level).
    Complete three credits of historical analysis.
    Complete three credits of literary analysis.
    Complete four credits of scientific reasoning in the natural sciences.
    Complete three credits of scientific reasoning in the social sciences.
    Complete three credits of artistic engagement.
    Complete three credits of theological inquiry.
    Complete three credits of integrating faith and practice.
    Complete three credits of philosophical and moral inquiry.
  • Core Curr WOT Waiver (CORE-WAYOT)
    Complete a minimum of 40 upper division credits (300/400).
    Complete a minimum of 120 college-level credits.